Smirnoff Unveils Limited Edition Smirnoff Ice Lavender Lemonade

Hold onto your festival hats, because Smirnoff just cranked up the volume on your summer shenanigans with the arrival of their latest flavour — Smirnoff Ice Lavender Lemonade.

Launching just in time to ride the lavender wave that's been dominating fashion and pop music, Smirnoff is tapping into the colour craze with the limited edition ready-to-drink (RTD) flavour that's here to turn up the heat on your party game this festival season.

Smirnoff Ice Lavender Lemonade is a blend of smooth triple-distilled Smirnoff vodka, crisp lemonade, and just a dash of that sweet lavender magic. With a 4.5% ABV, it's your backstage pass to a delicious combination of citrus and floral notes, guaranteed to keep the party rocking all night long.

Maddy Stockwell, the mastermind behind this flavour fiesta and Smirnoff Marketing Manager, spills the tea, or should we say, lemonade: “With the colour purple having its moment, we’re leaning into our lavender era with the launch of Smirnoff Lavender Lemonade, creating a new taste that sparks excitement. Smirnoff lives and breathes music, so when we saw the line-up of incredible musicians and artists making their way to Aussie stages this year, we knew we had to get ready for it.”

This limited edition libation hits the shelves on February 13, just in time for you to grab your own piece of the purple paradise.

Head to your nearest Dan Murphy’s or BWS to snag a 300ml glass bottle four-pack for $21.99